Moving out West to open a gym while also having my hands in a quickly growing gym back East has been a very interesting challenge for me. It has brought forth so many new conflicts, ideas, and responsibilities that I have never really had the need to think about before. Knowing that there would be such a crazy influx of challenges for me the second I moved out here, I sat down for many weeks before things started up to plan out as much as I possibly could. I planned out all the things that could go right and wrong, all the miscommunications that may occur as I grew out here and for keeping tabs on things at the East Coast branch. It was a pretty eye-opening process for me to really break everything down, good and bad, and figure out exactly what I would do in all those scenarios.
The way I began this process was to make sure that no matter what came up, my reaction would be based on the growth of my business without ever compromising what my business is and who I am. And to do this, I was able to do what I love to do so much: re-establish my vision.
I am the type of person who loves to analyze, and loves to self-analyze even more. I see businesses running poorly and I don't want to be like them. I see business running well, and I want to be like them! Um, duh. Then I think about what I really, truly want out of my life and my business and I am constantly critiquing whether or not I represent exactly that at all times. My exact vision is not what I want to talk about here, but more how I go about executing it. I am sure I'll talk at length about what I want out of myself and my business plenty (and if you go back in my blog, I'm sure you'll find a lot of it) so let me talk about the next step. Interestingly enough, if you are a regular reader of my blog, you are going to hear me talking about something I talk about all the time: self-honesty.
Before I go into detail I want to make sure I express that this is not necessarily how I think all business should be run, or that it is the way the best ones run things already. This is simply what I think the best way I, myself, should approach my business. It has worked for me in the past, and with only minor adjustments, it has helped me keep the personality I've always wanted no matter where I am. It's about branding, understanding and believing in your own brand, then letting things happen.
I was at this "leadership" group course a while back and the coach there talked about how if you truly understand what you as a persona brings to the table at your job, there is no need to put any effort into trying to make your company be like that. Because will be like that naturally. So we all did an exercise where we came up with who we are using simple words. The exercise was very intense and all of us came up with one main word that described ourselves, along with 3 supporting words. Then we were told that those things would inevitably BE what are business were because they were who we are at the core. I agreed with this whole-heartedly at the time. But after a while of being able to sit with it, I realized a major flaw: nobody in the entire group mentioned anything negative about themselves. If I am "leadership", "motivation", and "adventurous", yes, my business will inevitably be those things, but where's the bad? If I have over-riding negative qualities, won't those be an innevitable part of my business? So I sat with myself one night and had it out with me. What did I suck at? What were the things that made up the "crappy" side of me? I procrastinate, I am very irresponsible when it comes to anything involving numbers. I am a good bit elitist about programing and coaching approaches, and so on (I don't want this to get THAT "real"...). Then I looked at my business over the years to see where it has gone wrong. And you know what? My negative personality traits were exactly what I could see wrong in my business.
Now I have a MUCH clearer path to walk down as I pursue my vision of my life and my company. It's extremely clear because I was completely and totally honest with myself as to how I am. I am not saying that my business is perfect by any means. What I am saying is that the things that are wrong with my business, I know exactly what they are. I am not blind to them because I am lying to myself about what my company actually is. And I honestly think that this honesty with myself shines through to everyone who approaches Courage performance in any way. It is a company that wears it's personality on its sleeve. What you see is exactly what you get. And if there is a glitch in that, you better believe I will work vigorously to figure it out and fix it.
So if you didn't get my point in there because I tend to ramble in crazy ways, it is that being honest with yourself is far and beyond the best way to go about executing your visions. It's all well and grand that you can daydream up this awesome life for yourself and your friends/family/employees, but if you don't factor in all the negatives that ARE there, no matter who you are, you'll never actually achieve those visions. I think something to always remember is that just because you really want something, doesn't automatically make it happen. You need to believe in what you put down so deeply that every action you make (and there should be tons, and tons, and tons of actions) is moving you towards your vision like a raging river. The less honest you are with yourself, the more blocks you put in place towards your success.
Never Stop, GET FIT.
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